Every image you see on our e-commerce and on our social media is taken by us. We do not use stock photos or images taken from the web: every shot is original, captured around the world to tell moments of battle, growth and determination, the fundamental values ​​of Struggle .

Our images are not just backgrounds: they tell stories of travel, challenges and change. Each photo represents the journey of those who face their daily battle, finding strength in the experiences and environments that surround them.

But it doesn't end there: these images are also the heart of the graphics you find on our garments. Each design is born from a shot, from an emotion, from a story captured and transformed into a print, becoming a detail that carries with it a deep meaning.
Wearing Struggle means carrying a story, a message, a symbol of resilience and determination.

Even our digital graphics, from banners to promotional campaigns, are inspired by these shots, giving life to a coherent and authentic visual identity. No generic or already seen content: everything comes from us, from our path and our vision.

For us, photography is much more than a visual tool: it is the language with which we communicate the deep meaning of Struggle , transforming it into wearable art.